{"id":4997,"date":"2022-07-31T00:30:10","date_gmt":"2022-07-31T00:30:10","guid":{"rendered":"https:\/\/fusefornews.com\/2022\/07\/31\/kenya-election-the-influencers-paid-to-push-hashtags\/"},"modified":"2022-07-31T00:30:10","modified_gmt":"2022-07-31T00:30:10","slug":"kenya-election-the-influencers-paid-to-push-hashtags","status":"publish","type":"post","link":"https:\/\/fusefornews.com\/?p=4997","title":{"rendered":"Kenya election: The influencers paid to push hashtags"},"content":{"rendered":"<p> [ad_1]<br \/>\n<\/p>\n<div>\n<p class=\"ssrcss-1q0x1qg-Paragraph eq5iqo00\">Gordon says for people hired by clients to plan the campaign, the first task is to recruit a group of so-called microinfluencers &#8211; anyone with between 10,000 and 500,000 followers. They then create a group chat and outline the strategy, where instructions for the hashtags, photos and talking points to be used are distributed. <\/p>\n<\/div>\n<p>[ad_2]<br \/>\n<br \/><a href=\"https:\/\/www.bbc.co.uk\/news\/world-africa-62077651?at_medium=RSS&#038;at_campaign=KARANGA\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>[ad_1] Gordon says for people hired by clients to plan the campaign, the first task is to recruit a group of so-called microinfluencers &#8211; anyone with between 10,000 and 500,000 &hellip; <\/p>\n","protected":false},"author":1,"featured_media":4998,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[6],"tags":[],"_links":{"self":[{"href":"https:\/\/fusefornews.com\/index.php?rest_route=\/wp\/v2\/posts\/4997"}],"collection":[{"href":"https:\/\/fusefornews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fusefornews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fusefornews.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/fusefornews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4997"}],"version-history":[{"count":0,"href":"https:\/\/fusefornews.com\/index.php?rest_route=\/wp\/v2\/posts\/4997\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fusefornews.com\/index.php?rest_route=\/wp\/v2\/media\/4998"}],"wp:attachment":[{"href":"https:\/\/fusefornews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4997"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fusefornews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4997"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fusefornews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4997"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}